Based on my experience, you need to rank your videos in order to get them discovered on YouTube because it is not that easy to get discovered on YouTube even if your content quality is high and have awesome content because there are tons of video getting uploaded every day on YouTube. Therefore there is a need to do SEO for YouTube and for YouTube video ranking.
Keyword researching is a very important part of YouTube SEO because it is directly related to your video and what people search on YouTube that is related to the topic of your video.
How to find keywords for YouTube videos?
My simple method is to just go to the YouTube Search bar and type a few words related to your video’s topic. Eg: If you have made a video on blogging then just go type “blogging” in a search bar and you will see suggested search results which you should note down if you think they are related to your video topic. You should always search for 7 to 10 best keywords for your video topic. It’s all you have done with keyword researching.
- Title of the video.
Your title of the video should be in English and it should be the keyword itself is if possible, well you can add few words too after the keyword in your video’s title. The keyword you should use is a Long Tail Keyword that conveys the perfect meaning that about what your video is. You can add few words more after keyword if you want, but make sure your title length should not be too long. It should have less than 20 words.
- Write a Best Video Description.
This is the very important part of YouTube SEO. Some new YouTubers make a blunder in this they just ignore writing a YouTube description for the video. YouTube’s algorithm searches for the match between the word that is searched and your video’s description to identify the best video for the viewers. So I would say make your description SEO friendly, it should contain title keyword and 2 or 3 other related Long Tail keyword which will also contain the main keyword in it. But the important thing does not just use them as just keywords in your YouTube description, you need to include these keywords in your video’s description wisely. I would recommend you to make your video’s description of length up to 100 or 150 words. So you should give some time to write the best description for your YouTube video.
- Best Tags for YouTube Videos.
There is a tags section in the edit section of your YouTube video. In this, you just need to put the best tags for YouTube videos. The all 7 to 10 keywords that you have already got from the Keyword Researching, you just need to put those keywords in Tags of your YouTube Video. It is always a good practice to not use unrelated keywords in the tags. Friends you should just not use any keyword in tags to gain views, in fact, it will never going to work and will get you a negative impact too.
- Make a thumbnail.
the first impression matters even if you already ranking in top results. An eye-catchy Upwork it agency helps your video to stand out from the top videos that might have more views or more popular than yours. An attractive thumbnail means more clicks and more views which also mean more revenues!
- Add Subtitles and CC.
Adding subtitles and CC does not just help in ranking but also helps viewers if they are not comforted with the words spoken in the video they can enable CC and can see read the things in the real time of the video. YouTube give preference if your video has CC (subtitles/transcript) which can be especially useful for deaf or hard of hearing viewers. So its good practice to add Subtitles and CC in your videos so that it could be helpful for those who need actually.
- Seek for third party expert — service provider.
If you have put a lot of efforts, time and resources into making a good video but people can’t find it on YouTube, you need to improve your video ranking on YouTube search engine. The better your video ranks, the more opportunities for it to be seen by people. But, only reputable and reliable service provider can really make a difference to your channel. As an example, Upwork it agency, they will analyze your video and provide SEO instructions to optimize your video for ranking. And the best part is, it would be 100% white hat SEO as per Youtube’s terms of service.
- Encourage Engagements.
Engagements are comments, likes, comment upvotes and etc. It also helps YouTube ‘s algorithm to rank your video higher.
Last but not least, you can do all the optimization that you need to rank your YouTube video. But, it is actually a combination, where you also need a great video content quality to stand out among thousands of other Youtubers. So, all the best!
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